Startups for the Rest of Us
Episode 679 | Mock Features, A Failed Launch, Becoming a Freelancer, and More Listener Questions (A Rob Solo Adventure)
Alle Episoden anzeigen
In episode 679, join Rob Walling for another solo adventure where he answers listener questions. He discusses how “mock features” can be implemented to close deals with certain buying dynamics, how to recover from a failed launch, and the benefits of phased launches to minimize those. Rob also gives advice on creating organic content for a SaaS and suggests alternative marketing strategies to content creation. Finally, he covers what an engineer might encounter during an acquisition in a small startup and how to dive into consulting and contracting.
Topics we cover:
- 3:43 – Mock features for B2B SaaS
- 6:20 – Recovering from a failed launch
- 10:37 – Advice for a consumer-facing “vitamin” product
- 12:53 – Creating content to market SaaS tools
- 17:13 – Acquisitions for startups with small engineering teams
- 20:24 – Consulting for junior and mid-level engineers
Links from the Show:
- The SaaS Playbook
- MicroConf Connect Applications are Open!
- Episode 671 | Working on What Matters, Left-handed Threads, and Being Lucky (A Rob Solo Adventure)
- Ab Advany’s “Mock Features for B2B SaaS”
If you have questions about starting or scaling a software business that you’d like for us to cover, please submit your question for an upcoming episode. We’d love to hear from you!
Ähnliche Podcasts
CRO (Conversion Rate Optimization)
Startups for the Rest of Us
Episode 704 | Landing Pages, Buying a SaaS, the Right Tech Stack, and More Listener Questions
Startups for the Rest of Us
Episode 706 | 2/20/200 Validation, Prior Art, and Designing by Committee (A Rob Solo Adventure)
Startups for the Rest of Us
Episode 702 | Revenue vs. Profit Multiples, When to Lower Prices, and More Listener Questions
B2B
Startups for the Rest of Us
Episode 695 | Ideal Customers, Moving from B2C to B2B, and More Listener Questions (with Asia Orangio)
Innovation
Email
Startups for the Rest of Us
Episode 690 | When Opt-in Email Could Be Spam, Collecting Customer Feedback, and More Listener Questions