Building the world's leading mobile analytics platform from China, with Bertrand Schmitt, Co-founder and Chairman of App Annie

Today, we have with us Bertrand Schmitt, Co-Founder & Chairman at App Annie, a leading mobile market data and analytics platform with data on over 8 million apps and thousands of websites. App Annie is one of the most trusted names in mobile data analytics.

Show Notes:

1:53 Introduction to Bertrand Schmitt

4:55 Early days of the mobile ecosystem and the problems within

6:28 Evolution of mobile operators' role in the industry

8:57 Centralization of content distribution in the mobile space

9:59 Apple vs Android ecosystem

10:59 Getting into the world of analytics and inspiration behind App Annie

12:26 Beginning of the China Story

14:55 Deciding to go into entrepreneurship in mobile analytics

16:30 Mobile analytics: Global problem or local (China) problem?

17:37 Perception of AppAnnie in the global market

18:57 Was China a critical element of success?

21:00 Experience of overseas fundraising from China

25:05 What triggered the move from Beijing to San Francisco

28:26 Learnings/ findings working across multiple geographical locations 

32:06 Instrumental roles that made a difference to the company

33:12 Critical moment of evolution in China’s mobile industry/ecosystem

37:00 Lessons for entrepreneurs

Many thanks to our guest  Bertrand Schmitt; host Oscar Ramos; producers Eva Shi and Sagar Chaudhary; editor David; organizer Chinaccelerator; and sponsor People Squared. Be sure to check out our website www.chinaccelerator.com

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