S2 | Ep 38 | Why You Don’t Need To Be Technical To Succeed in Data Analytics with Eva Murray, Lead Evangelist EMEA at Snowflake

In Episode 38 of Season 2, on Driven By Data, Kyle Winterbottom is joined by, Eva Murry, Lead Evangelist for EMEA Region at Snowflake, where they discuss why you don't need to be technical to achieve in Data Analytics which includes:

• How people from outside the Data industry can position themselves as the desired candidate, in today's competitive market
• Reasons someone would want to start in the Data Analytics community
• The importance of networking
• Where you can go to find valuable resources
• How data democratisation leads to a truly data-driven business
• The role Data Literacy plays in data democratisation
• How “non-data/technical” people drive us forward in these areas
• The benefit of data communities and organisations planning to develop in this space
• Why leaders should invest in data collaboration
• Tips on how organisations create a true data culture